Mercer, Wisconsin — Locally Owned & Operated

Your Range-Ready
Destination Starts Here

From first-time buyers to seasoned collectors, OPE Guns & Ammo delivers the firearms, ammunition, and expert guidance you need — right here in the Northwoods.

Call (715) 892-1911 Explore Our Services
Licensed Dealer
Fast, Friendly Service
Mercer, WI
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What We Offer

Everything You Need,
Under One Roof

Whether you're purchasing your first handgun, restocking ammunition, or looking for expert advice, we've got you covered.

Firearms Sales

Handguns, rifles, and shotguns from top manufacturers. New and pre-owned inventory curated for quality and reliability.

Ammunition

Wide selection of ammunition for every purpose — self-defense, target shooting, hunting, and competition. All calibers available.

Background Checks

Streamlined NICS background check processing. We handle the paperwork so you can focus on what matters.

Concealed Carry

Expert guidance on concealed carry laws, permit applications, and choosing the right firearm for personal protection.

Accessories & Gear

Holsters, cases, cleaning kits, optics, and tactical gear from trusted brands. Find everything you need to get started.

Expert Advice

Not sure what you need? Our knowledgeable staff provides honest, personalized recommendations — no pressure, just guidance.

OPE Guns & Ammo storefront interior
Locally
Owned &
Operated
About Us

A Trusted Name in
Northwoods Firearms

OPE Guns & Ammo LLC is a family-owned firearms retailer proudly serving Mercer, Wisconsin and the surrounding communities. We believe that responsible gun ownership starts with knowledge — and that's exactly what we bring to every interaction.

Whether you're a first-time buyer navigating the process or a seasoned enthusiast looking for that perfect addition to your collection, we treat every customer with the same respect and attention. No shortcuts, no pressure — just honest service from people who genuinely care about the sport and safety.

Family-owned
Licensed dealer
All calibers stocked
Expert guidance
Why OPE

Built on Trust,
Driven by Service

We're not a big-box store. We're your neighbors — and we take that seriously.

Community First

We invest in the communities we serve. When you shop with us, you're supporting a local business that gives back.

Safety Focused

Every transaction is handled with the highest standards of safety and compliance. Your security is our priority.

Quick Turnaround

We respect your time. Background checks, transfers, and consultations are handled efficiently and professionally.

No-Judgment Zone

First-timers are welcome here. Ask questions, take your time, and get the honest answers you deserve.

Ready to Visit or
Have Questions?

Give us a call or stop by our Mercer location. We're here to help — whether you know exactly what you want or you're just getting started.

Call (715) 892-1911 Email Us
Find Us

Visit Our Store

Address

5255N US-51
Mercer, WI 54547

Is this your business?This is my business